A trademark can be any word, name, symbol, or any combination thereof used to identify and distinguish the goods or services of one seller from those of another. Registration of a logo is not a legal requirement, but if you own a small business, you absolutely should register your logo with the help of an experienced Daytona Beach […]

What’s the difference between a domain name and a fictitious name? There’s sometimes confusion about the names that businesses use, so you might want to take a look at the definitions our trademark attorneys want to share: Business Entity Name: Filing your business entity name with the Florida Department of State registers you to conduct business legally in

One of the most important aspects of public awareness for any business is creating a symbol, name, or symbol that people can instantly identify – a trademark. Trademark laws are crafted to help businesses create and maintain public awareness and to prevent other people from either innocently or intentionally exploiting the trust a business has worked